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Insights From Engage 2018 - East Indias Largest Digital marketing Conference

Digital Intelligence—the future of the world run by the two digits (0 and 1) and the key to further human advancement. That was exactly the topic on which the industry’s best minds, veterans, luminaries, enthusiasts, agencies, entrepreneurs, and students plunged in together for a gruelling, engaging, and highly interactive session at PRSI Engage Digital Summit on 20th August, 2018. Famed as the largest digital conference in all of East India, needless to say, the summit at ITC Sonar, Kolkata was a grand success and opened new doors of knowledge for all.  Keep reading

How Digital Media Has Rocked the World of News? Insights from JOURNALISM 2.0—A Workshop We Conducted at PRESS CLUB KOLKATA

The world is changing two digits at a time—zero and one! Digital technologies are revolutionizing every industry that we can possibly imagine today and is rightfully throttling the human civilization to a completely new era unheard of even few decades ago. So, what that means for journalism? Quite unsurprisingly, this sector has also not escaped the digital fever and is on the course of many breakthrough transitions. But, there’s a catch. Journalism is not just any other field. It’s the real information powerhouse and an industry that influences societies, cultures, nations, and impacts billions around the world.  Keep reading

Our Side Project - A Comedy Spoof series on Bollywood, Politics, and Current affairs

“Creativity is intelligence having fun”- Albert Einstein When your team is a full of uber creative young bunch of free souls, a non-stop flow of creative juice is bound to flow around, and you can expect some fun projects popping out time to time. We love to ideate on side projects beyond the realms of client works, and try a little-out-of-the-box experimentation with our own branding. There is a lot of fun in this. From ideation to storytelling, writing dialogues, conducting internal auditions, recordings, and what NOT!  Keep reading

How Your Real Estate Business Can Gain Quality Leads Through Social Media Marketing

Business in 2017 is no longer bound in the suit and briefcase. As a business owner, your wisdom is measured by your digitality. And the domain of real estate is no exception. Social media marketing is the recent hot favorite of real estate owners as it is not only cost effective but very much measurable too. These Social Media Strategies helped our Real Estate Clients improve lead qualities by almost 100%! This social media guide should help the real estate developers who want to generate quality leads online.  Keep reading

[Marketoons] 4 Digital Marketing Trends That Will Impact Your Business in 2018

Being one of the die-hard patrons of the Digital marketing industry in India, I try to keep myself abreast with all the latest happenings in the digital world. But with so much of latest developments, and so little time in our hands, we tend to miss a few significant ones out. This made me think, why should any digital enthusiast miss out on any of the latest digital marketing trends? And that, folks, prompted me to start with this series (of blogs) that will not just keep you updated on the recent trends in marketing but also tickle your funny bone a bit. After all, we all need a little dose of humour in our daily grind, right?  Keep reading

We are the Mobility & Digital Partner of Engage 2017 - Digital Media Summit Organized by Public Relation Society of India (PRSI)

Today we are excited to share a great news with you! UrsDigitally (A MaxMobility venture) became the ‘Mobility & Digital Partner’ with PRSI (Kolkata Chapter) for their event ‘Engage 2017’ – the largest and most engaging Digital Media Conference of Eastern India.This year ‘Engage’ is going to celebrate its 6th editionto be held on 18th of August, 2017 at ITC Sonar, Kolkata and it comprises of several speaking sessions and awards, this year there will be an exhibition where companies can exhibit digital products and services.  Keep reading

How Bots Are Going To Make Huge Impact on Digital Marketing

Recently I came across a jokebot on twitter that made me go LOL. The bot responds to your request for jokes and sends one. Though most of them were known ones, I kind of enjoyed the interactions. Enthused with the success of playing with a bot, I tried Google’s ALO which also offers an AI driven interface where you can demand almost anything from the bot – joke, facts, trvia, weather and what not. Since then I got addicted to it and spend at least 15-20 minutes every day playing with it.  Keep reading

4 Most Valuable Lessons Every Digital Marketer Should Learn

How many times have you been a victim of expectations? As a marketer, several times we guess. Our experience tells us, we must not take criticisms too heavily on our souls. In a job, every phase is equally important. One fine mistake and you lose your client’s confidence. A spine-chilling mail appears in your inbox listing your drawbacks. A pretty bad day at office, we understand.  Keep reading

How We Did Live Social Media Coverage for Huntage Car Rally

Who is your first love in life? To some, it’s cars. And when cars are linked with heritage and mystery – it gets a name – Huntage. The heritage car rally Huntage had its 6th season recently. The event was partnered by our digital media house, UrsDigitally. This exceptional car rally event was conceptualized and organized by Voiceworx and has some prominent name as sponsors including Servo Indian Oil, The Telegraph, Eco vista. 91.9 Friends FM was its radio partner. The heritage car rally took place on 26th March, 2017.  Keep reading

UrsDigitally Made its Sports Debut at The Fanattic Sports Museum

29th January, 2017 – mark the date! For Ecospace Business Park, Rajarhat got completely star-studded on the grand inauguration of Fanattic Sports Museum, an initiative by renowned sports journalist Boria Majumdar, backed by industrialist Harshvardhan Neotia and Digitally partnered by UrsDigitally. We are talking about no Bollywood connection, but it was the real-life superstars from field who were present at the gala opening. Built within the Neotia property, the museum owes to Majumdar for his invaluable contribution from his personal collection. A press conference was held to welcome the little master Sachin Tendulkar, our very own Sourav Ganguly, the gold shooter Avinav Bindra, Paralympic champions Deepa Malik and Devendra Jhajharia in the presence of Boria Majumdar, business magnets Harsh Neotia and Sanjeev Goenka. Mir was in charge to anchor the entire event that went sensationally smooth; moreover, representatives of UrsDigitally were also present on special invitation.  Keep reading

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