Digital Transformation

Helping you take your business completely online, promoting it, monitoring it, and optimizing the strategy to bring you the most ROI.

Establishing Your Brand with a Complete Digital Transformation Strategy

If you’re an entrepreneur or a marketing manager of a start-up or a Forbes 500 company, you often have to deal with multiple agencies to get the various aspects of your digital marketing in place.

Have you ever wondered, “What if I had only one agency to solve all my digital needs? From marketing technology, app development, and website development to social media marketing and creative services? What if I had an agency with end-to-end digital transformation services?”

Well, look no further!

We have the perfect solution for you. We provide all digital services under one roof - ours!

But before we delve into what our services exactly entail, we would like to answer the thought that might now be running through your mind. Other than having one point of contact that handles all things digital, what else could I get from a digital transformation strategy agency?

Here are a few advantages you would get:

#1. Your Digital Transformation Strategy will have defined goals

As an agency providing digital transformation services, in Kolkata, from your website to your social media, everything will be taken into consideration and worked on with only defined goals in mind. You will be able to reach synergy in your design, communication, and strategy. Everyone in our organization, and yours, will be speaking the brand language. If we speak the same language, we communicate clearly with your target audience! Confusion in communication is a huge gap that many brands are yet to fill. Luckily, with one digital transformation strategy, this goal could be reached.

#2. You would get both a creative and an analytical outlook from one place

We don’t just make a creative social media post. We analyze the results and then we improve. Whether it is design requirements, paid marketing requirements, or strategy requirements, we are your go-to guys! Marketing technology in India has evolved so we can determine how consumers are behaving on websites and social media and pour those insights into further strategies.

#3. You get a dedicated team with strategic, analytical, marketing-focused and technological heads combined

Any company needs a well-rounded team of experts who can achieve their business objectives. We have one dedicated to you! What strategic heads complemented by development experts and media experts could bring to your brand is constant delivery of results and ROI.

With our partner Max Mobility, we offer the following digital transformation services:

1. Branding Services
2. Digital Strategy
3. Social Media Marketing
4. Website Development
5. Application Development
6. E-commerce Website Development & Marketing through GoCommerce
7. Sales-force automation application through GoSales
8. Market research technology through GoSurvey
9. Lead Generation Services
10. Digital PR
11. Third-party Marketing
12. Internet of Things
13. Virtual Reality
14. Enterprise Mobility

For any digital transformation strategy in India, one aspect is extremely important: ROI. Hence, your brand objectives and ROI are at the forefront of any strategy we make. Here’s a short overview of what we aim to achieve:

#1. Get an in-depth understanding of your brand

The main aim of branding is to establish how people should perceive your brand. What words would they use to describe your brand and what values would they associate with it? To understand this well, we follow Kapferer’s Brand Identity Prism, which determines exactly how we should communicate with your target audience. No matter what the platform may be, the communication and tone of voice are synergistic. Hence, people can allot to you the values that you want to be seen upholding.

#2. Balance technology and creativity

Adapting technology is non-avoidable in today’s world. To set your brand apart, strong, technology-forward solutions are required. VR, AR filters, IoT, all solutions can be provided to you by us. Our strategies will encompass all of these factors and then the best plan will be submitted to you.

Have you ever thought that the cool Instagram filters you are so fond of should be customized for your brand? It is very possible with AR filters!

Have you ever wanted to give your customers the ability to still experience the product as if they were in your store? That’s what VR is for!

Have you ever wanted your very own mobile application or e-commerce website to make life more convenient for your consumers? We can make that dream come true too.

#3. Generate quality leads for you through a strong digital marketing strategy

This is what we are all ultimately looking for, isn’t it? Getting high-converting leads for our business! With a strong strategy that is heavily researched, filling up your top of the funnel is something we aim to do. Digital marketing strategy in India has gained a new meaning associated with ROI and we aim to live up to it!

#4. Analyze and optimize your campaigns

Okay so we researched your brand and then we made a strategy. But we all know, improvement is the key to success! Constantly analyzing campaign results, finding loopholes, and fixing them is our post-strategy process. Things are very dynamic in digital marketing. Algorithms are changing every day. Consumers are changing opinions and talking about something new every day. We stay on top of it all tirelessly because we want the best results for your brand. After all, no digital transformation strategy is complete without careful analysis and optimization!

Research, strategize, execute, analyze, and repeat. This is what we live by every day as one of the few agencies providing digital transformation services in India.

If you want to see what some of our clients say about us, here are a few snippets!